Through the in-depth research and combined with practical work experience, the thesis aims to discuss the business strategy of China's telecommunications service outsourcing industry by using the Management and Marketing knowledge learned from MBA program, and PEST analysis, SWOT analysis etc. With the popularity of the global broadband technology and the broadband service, the next-generation telecommunication networks are becoming more and more complex. The diversified forms in telecommunication services and progressively upgraded subscribers' needs have presented an unprecedented challenge to the service capacity of the operators. The telecommunications outsourcing service has rapid development as well. China's Telecommunications outsourcing service market has changed from the early stage of local exploration and free competition to the clear position, and developed rapidly towards the direction of the larger-scale, more employee and high degree of specialization. Through the definition of telecommunications service outsourcing industry's industry value chain, strategic groups and the positioning, and the analysis of telecommunications service outsourcing industry's product structure and competitive situation, this thesis proposes the key factor in the success of industry development, analyzes the obstacles and problems which China's telecommunications services outsourcing industry is facing, and comes up with the business strategies that China's telecommunications service outsourcing industry practitioners should adopt, focusing on the prospects and strategies of third-party outsourcing company development. |