The Business Enterprise Financial Management Of Innovation And Research

At present, with the fast economy development, improvement of peoples'life quality and enhancement of peoples'culture and consumption level, advanced developing space is offered to many industries. Meantime, they are facing with more and more fierceful competition.Merchandising business is most obviously influenced by such development. Currently, many chain-supermarket and shopping center located in some big cities choose to develop and locate new shops in some middle and even small cities. They are developing so fast and large that customers stand in awe. After China joins WTO, a lot of foreign enterprises put their eyes to Chinese Market. So facing with not only inner fierce competition but outer's, of which scale are large and stable, domestic merchandising business will meet many chances and challenges that had never been met before. These years, many related departments, especially after commercial department established, put high light on the work for making commercial enterprise scheme on which they had never ever paid such highly attention. Accounting management is using of value form of commercial enterprise to manage accounting activity and it is core work for a enterprise managing. Every business process in a enterprise have to reply on the reaction and control of the accounting management .To some extent, accounting management is related with any business activity and even can decide the development direction of an enterprise. Therefore, how to deal well with the work of commercial enterprise's accounting management, and how to innovate and evolve the old accounting management pattern is the most prior question that should be considered by enterprises'deciders.The whole thesis will be divided into four parts to completely analyse and study work of current enterprise finacial management. Chapter one: by detailedly instructing the core role of accounting management, makes managers to clear the importance of accounting management in business activity. In chapter two,furthermore, using comparation between accounting management condition of foreign comodity exchange enterprise. And in chapter three, Chinese enterprises to indicate the problems happened to domestic enterprises and to find out the root reason by carefully analyzing them. In the final part, chapter four, facing with the problems indicated above, solves them by putting forward reasonable and practical plan and own new ideas.So that to perfect accounting management structure and maximate enterprise benefit and enhance dependent business running ability. Scientific innovation in measure and pattern of accounting management not only help enterprise survive competition, but as development goes , help to build their own advantage which offers a priotity when their facing with chances and challenges so that they can sustainable development with their advantages.