The Artistic Value And Effect Of Folk Culture

Chinese kite culture has a long history. It is not only widely used to flying, competition, entertainment, and has become the fashionable adornment in people life. The small kites are able to continue from generation to generation, because it is in strong folk culture and unique artistic value. Weifang kite are endowed with artistic life by historical evolution and development, and sublimated one of Chinese folk craft exotic which standing with Beijing kite and Tianjin kite.kite is the symbol of Weifang, the international kite festival is one of the important activities, which stimulate economic development of weifang. World-famous weifang international kite festival, make the massing of weifang economic and kite, and connected with the world economy resonance pulse. Weifang international kite festival successfully quickened the pace of weifang towards the world, improved weifang profile, Weifang become world famous kite capital of the world from a small city. Weifang international kite festival not only developed kite culture, but also contributed to the weifang tourism, economy, culture, urban construction, the effect of weifang kite brand has blooms. Weifang is flying to a more bright future.This article took kite's history, the development and the Weifang kite's inheritance as a breakthrough point,and combing the Weifang kite's historical source.It has analyzed the Weifang kite deep culture connotation. The second part elaborated the Weifang kite unique artistic charm from school, craft, color, modelling.The third part mainly analyzed the brand effect from traveling, festival meeting, attracting investments and discussed the Weifang kite culture.Finally drew the conclusion, the Weifang kite already became a unique resources and a famous cultural brand, it will lead Weifang to be a quicker and better development.