Old Godfather's Gis Strategy Formulation And Implementation

The CIS strategy becomes the basic sustainable development strategy to the enterprises in the developed country to establish the brand, After our country joins WTO, with enterprises's braconsciousness upwarding , they draw supporting from this strategic plan to achieve enterprise's development, to strengthen the sciousnessof brand strategy, and to enhance the market competitive power.Lao Gan Die flavor food limited company in Kweiyang, is the well-known hot chilli sauce product enterprise in Guizhou Province. In order to achieve the enterprise to unify and the foreign difference to in, the Lao Gan Die company's high level under definitely flowers of the mind vigorously inducts the CIS strategy furthering order to enhance its own market competition strength.This thesis combines hope with CIS theory and characteristic of the Lao Gan Die company, and combine these with natural experiment to research its CI model. The topic unifies and synchronously carries on the experiment, its practice has directly instructed enterprise's development. The company through a series of CI system design and the implementation, has already formed the unified value idea and the idea system in the enterprise interior; The standardized behavior way and the principle has handlede; The individuality vision image and the dissemination system can consummate; The enterprise had the distinct improvement from exterior image to the internal management. The enterprise approved, the enterprise prestige in the society, aspect and soon staff degree of satisfaction unceasingly obtains the promotion, on the other hand the economic efficiency of this company has also had the encouraging change.