Research On The Relationship Between R & D Investment And Enterprise Performance In New Ventures

Under the background of a new round of global industrial revolution, market competition is particularly fierce, and the speed that science and technology innovates is accelerated increasingly. Having their own core competence is the necessary condition for the survival and development of enterprises, which depends on the R&D activities carried out smoothly.In the current situation, in order to promote enterprises to carry out research and development activities actively, we must encourage enterprises to vigorously carry out research activities, emphasis on R&D investment performance, and guide enterprises to develop performance evaluation methods. How to effectively evaluate the R&D investment performance has been the theoretical circles enterprises and government concerned. If we can evaluate the performance effectively,then we can use it to help enterprises enhance profitability, development ability and technological innovation ability. The economic growth is relying on scientific and technological innovation, and R&D activities is the source of technological innovation. Enterprises as the subject of scientific and technological innovation can increase investment in research and development to improve enterprise performance, but the R & D input is risk. Therefore, the research on relationship between R&D investment and enterprise performance is becoming more and more important.In this paper, new ventures are the research objects. My main research is the relationship between new ventures’ R&D investment and enterprise performance. Through empirical research I conclude that:The density of R&D has a significant positive correlation with sales net interest rates, asset-net interest ratio and the main business profit rate; The proportion of industrial output value of new products is positive correlation with sales net interest rates, asset-net interest ratio and the main business profit rate.