A Study On The Development Strategy Of Small And Medium - Sized Enterprises In Yangquan City

Small and medium-sized enterprises is an important and active force in the national economy, the irreplaceable role of world economic development, the positive development of the small and medium-sized enterprise has is the consensus of all countries in the world. With the Chinese economy entered a rapid development stage, the market of small and medium-sized enterprises as the economic position and function of basic power is becoming more and more important. The quantity, small and medium enterprises accounted for 99% of the country; the scale, the small and medium-sized enterprise accounts for the value of 60%; 80% of national employment from small and medium enterprises. How to promote the sustained and healthy development of small and medium-sized enterprises, give full play to the role of small and medium-sized enterprises in the development of economy and society, and the smooth integration with the world economy in the economic globalization tide, is currently facing an important problem to be solved urgently. Indicates that China’s economic situation at the present stage, the development of economy only large group of large enterprises is not enough, there must be the development of a large number of small and medium-sized enterprises, strengthen the measures to promote the development of small and medium-sized enterprises, small and medium enterprises really make become an important carrier of economic development, play a greater role in the national economy and social development.However, due to the downturn in the global economy continues to domestic economic growth is slowing, decline in exports of foreign trade enterprises, the domestic consumer market, makes our country small and medium-sized enterprise development plight, seriously hindered the smooth development of our economy and society.In recent years, under the harsh economic situation, the development of small and medium-sized enterprises has been to skate in yang quan city, struggling. At the same time there is a high cost of financing, lack of management and technical personnel, internal management confusion, the market share is small, insufficient technical innovation ability and government planning guide problems such as unreasonable, severely reduces the competitiveness of small and medium-sized enterprises, hindered the growth anddevelopment of small and medium-sized enterprises. To solve these problems should consider various factors, and small and medium-sized enterprise development strategy is the key to solve these problems. Meaning in view of this, this article through analyzing the current situation of the development of small and medium-sized enterprises in yang quan city and the strategic research, explore the resources city, the development strategy of small and medium-sized enterprises to provide theoretical support for its growth and development, as well as other similar to the strategic planning of small and medium-sized enterprises to provide reference.