Research On The Construction Of Moral Education Environment In Colleges And Universities Under The Condition Of New Media

History and reality proves that moral education in colleges and universities only by innovating with the development of the times, practice and science to promote the moral development of college students. New media show the features of nowadays society, its popularity in college students is obvious. Moral Environment only conforms to this characteristic of the times, can be established in today’s society, integrate into the lives of college students and play a moral educational role.The essay is established in the reality of new media development and the actuality of the construction of moral educational environment in universities. On the one hand, the essay clarifies the concept of moral educational environment in universities, and analyses the interactive structure of moral educational environment in universities on this base. It advocates the mechanism to realize influences for morality development, which includes men create environment, environment affects men, and human interactions. On the other hand, the essay traces the development history of new media and sums up the types and features of new media. These features can be described as digitization and virtualization, interactivity and participation, individuation and socialization. And then, the essay expounds new media’s roles on constructions of moral educational environment in universities, which include constructing communication channels, building interpersonal atmosphere, innovating management systems, paving "High Way" of resultant force of moral education.The essay studies the necessity and feasibility of the construction of moral educational environment in universities under the condition of new media from several aspects, which include the practical requirements of new media society, the fundamental tendency of high school moral education, the new features of college students’mental development and so on. On the basis of analyzing the problems of construction of moral educational environment in universities under the condition of new media, which include the lag of notions, the singleness of forms, the limitation of contents and the shortage of managements, the essay points out measures to construct moral educational environment in universities under the condition of new media. These measures are established on Network Media, Mobile Media and Digital Television Media, and include cultivating "The Moral Educators of Network Media", reinforcing the education of media literacy, creating "Moral Educational Micro-platform" of mobile media, implementing the management model called "Students’ Autonomy" and so on.