The Enterprise Value Management

Enterprise is an organization that it's target is making profits, the first and final objective of it is both making profits. Once the enterprise is established, it will face competitions, how to gain one place in the fierce market competitions is the question that the administrator of every enterprise cares about. Value Management is a kind of management that stratagem set down, financing arranged and enterprise management are all base on enterprise's value. Value management make enterprises obtain lasting competition advantages, realize the goal of enterprise value maximum.The first chapter of this text introduces the basic theories and content of enterprise's value management, including the basic thought, the development and the content of enterprise's value management, and value management's advantage compared to traditional management.Enterprise's value stems from two extensive decision fields: enterprise's strategy, enterprise management. Enterprise's strategy includes enterprise's market analysis and competitiveness analysis; Enterprise management lays particular emphasis on achievement assessing and salary planning. Value management realizes maximization of the enterprise through enterprise strategy and enterprise management.In Chapter two , in enterprise strategic aspect, introduce how value management confirm the status of the enterprise in the market competition, confirm it's own competition advantages and keep it's competition advantages through expand value chain analysis. In this part , it mainly introduce the current research of value chain in our country and new tendency of value chain development in western countries. Through external and internal value chain analysis of the enterprises, to implement the value chain management, dispelenterprise's unnecessary value chains , optimize the structure of enterprise, promote enterprise's value.In corporation management field , the third chapter introduces value management, through setting up a new outstanding achievement system to scale the enterprise's performance, to encourage the staff and administrator. In this part, compared to western outstanding achievement scale system, analyze abuses of our traditional profit index have emerged in practice. Propose setting up an outstanding achievement scale system taking EVA as the core, the characteristic of the incentive mechanism of EVA.In chapter four of this text, put forward some necessary systems needed of implementing value management. Including the fund controlling system, the strategic management system, the budget system, the assessing system, and the human resources and culture encourage and restraining system. After value management implemented, how to reveal to the information and the result of value management, in the last part of this paper, propose to set value management reporting system. It contains two aspects: market overview and value tactics.Value management is a kind of comprehensive management, involves every aspect of enterprises. The value of enterprises can be effectively realized with value management's security system, strict cycling managing sequence, and the enterprises' culture. Value management can be used for reference to enterprises of our country. That's the purpose of this paper.Limited by the capacity and the energy of the writer, there may be some mistakes in this paper, it's my best pleasure if you teachers can help me correct these mistakes.