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Korean Telephone Network Research, Marketing Strategy In China

Posted on:2006-06-05Degree:MasterType:Thesis
Country:ChinaCandidate:Z X LiFull Text:PDF
GTID:2206360152981001Subject:Business management
Abstract/Summary:
Communication was expanded from voice to video frequency and data , after the day when telephone was invented by Alexander Graham Bell(1847-1922).Nowadays , the world communication service market converges upon the amalgamation of cable and wireless communication.Furthermore, with the development of communication market , network has become the place of commodity trade .There are several network products profitable , such as online game , message , color ring ,color message ,VoIP ,and so on .VoIP is the IP Network , which switches the voice to data package . It is also used in communication technology . Communication cable can contain many users simultaneously . It has strong expansionary nature and the fee is much cheaper than generic telephone.There are 6 main telecom companies in China—ChinaTelecom , ChinaMobile ,Chinanetcom ,Chinaunicom, Chinatietong, Chinasatcom , which provide cable service ,wireless service ,low rate IP card service and so on . Because it is easy to enter the market of VoIP , there are many VoIP providers in China , including the 6 main companies . But there is no jural regulation ,so the responsibility is not so definit .the number of VoIP users grows fast because the charge is low . The theme of my thesis is the growth of the world's telecom market and the telecom market of China ,to provide the Korea telecom companies choice strategies by investigating the telecom companies ,the law about telecom and the market analyzing .
Keywords/Search Tags:VoIP, China telecom companies, Korea telecom companies, Internet Phone
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