| This dissertation discusses the related concepts of market information seeking behavior and combines the domestic and international fundamental theories research results. It designs the market information seeking behavior questionnaire investigation under the network environment. Because of the speciality of the market information user, we choose the representative business enterprises from the financial industry, selling industry, and manufactory industry to fill in the questionnaire. The author obtains the specific market information seeking behavior when users are looking for market information by analyzing these data. Combining the characteristics of the network market information resources, we get the influence of network on the market information seeking behavior and set up the market information seeking behavior model under the network environment. This model includes: market information retrieval behavior series, market information browsing behavior series, market information seeking behavior series and mission-based market information seeking behavior model. At last we introduce the application domain of the market information seeking behavior briefly. |
