Situation And Developing Strategies Of State-owned Tourism Enterprises Group Study

Since the 15th congress of CPC, China's reform and opening-up is processing forward, many innovational policies are adopted such as : china's entry into WTO, restructuring and reconstruction of the SOEs and government reform. Under such circumstances the state-owned tourism group appears all over the countryBased on large investigations, chapter one gave SOTGs a clear definition, categorised the SOTGs and also analyzed the status quo of the SOTGs. Undoubtedly, we regard it as an innovation and optimization in the forms of tourism industry in China.Chapter two studies the strength and weakness. Though SOTGs have some strengths , weakness is particularly evident. We believe that the current situation of SOTGs is dissatisfying, and it needs more reformation.Finally the paper put forward 4 countermeasures to better the development of SOTGs : reform the property right system, consummate the structure of asset ,foster the professional manager and scientifically instituting the development strategy...