Shanghai Animation Industry In The Geospatial Relationship Development

Animation industry is based on the creation of content and copyright is the core of animation industry. It includes comic books, newspapers, film, TV, video products, stage drama and new animation products based on new information technology in relation to their development, production, publication and etc. It also concerns production and trade of animation dresses, toys and games. The combination of cultural, technology and animation not only creates huge economic benefits but also produces important cultural influence. In many developed countries, animation industry has become pillar industry. However, in our country it is only at the beginning. In recent years, our animation industry speeds up with a series of policies. Shanghai as the most developed city of our country and one of the most important animation industry sites, has an urge to find its place and promote fast development of animation industry with the background of globalization.This paper takes the methods of literature review, questionnaire, statistics, geographical software analysis. It first discusses animation industry about its cultural, developing, risking, blending, technological and global qualities. Then it studies animation industry of Shanghai with its spatial relationship. Regional background of animation industry are: Shanghai is on the third layer of the global animation industry layout, Shanghai is to rise in Asian animation industry layout, Shanghai takes the lead in Chinese animation industry layout, Shanghai is the first in Yangtze triangle zone animation industry layout.Based on the research above, this paper uses SWOT in analyzing advantages and disadvantages of developing Shanghai animation industry, and raises some suggestions according to animation industry developed countries'experiences:1. improve our status in international animation industry system; 2. integrate the power of Shanghai animation industry and forms competition with the cities around; 3. promote industry gathering, producing strong radiant effect; 4. take an active part in international cooperation and learn advanced experience; 5. promote creativity by means of brand comic magazines; 6. shape national brand, cultivate influential animation brands; 7. strengthen the production of animation knowledge, fight pirates; 8. committees should really play the role of mediation.