Proprietary Chinese Linguistics Explore

The inside patent medicine is the important part of the motherland medicine. The inside patent medicine name is the name of inside patent medicine, it concentrates highly to dialectically cure, manage the square medicine in method and go together with, or the medicine constitutes, the medicine function and cure disease of the medicine. It not only reflects the Chinese medicine pharmacy theories, but also covers the certain language and culture knowledge, and reflects the perception characteristics of people.This thesis in previous investigative foundation, use the investigative method of description and explanation and use the relative theory of describe linguistics, culture linguistics and percept linguistics, to analyse 3068 inside patent medicine name. In the first chapter, use describer linguistics theory to analyse the feature for having lucid and easy to read, harmonizing pleasing of inside medicine name. In the second chapter, use describe linguistics theory to analyse the word and its feature, general word emphasize the marking, clear image, creation word use words on behalf phrase, semantic meaning plain. In the third chapter, use the describe linguistics and percept linguistics to probe into the type of naming for inside patent medicine, method of naming and model of naming, reveal the law of the inside patent medicine that matches the mental state of people. In the fourth chapter, use the culture linguistics to probe into rich culture connotation that is the reflection of philosophy thought, religious belief, worship mentality, best wish of people, rhythm feeling and understanding that match Chinese people' mentality feature.Drugs be used as a kind of special merchandise, its name has important function in market compete. Language is the important factor in naming for medicine. This thesis try to analyse the inside patent medicine names to let people know language feature of it and to offer some help for hereafter naming for new drugs.