Transmutation Study Of Traditional Chinese Consumer Ethical Thinking

Consumption is one of most important parts of the entire human society, which exits in every level of daily life. When we study it, the background of whole human social life must be taken into account, especially the forces of the social ethics and the moral criterion system act on people's consumption conception. While consumption ethics is working on it, during this, we cannot ignore or neglect the effect of historic factors. In the continuous long history of China, there are various discussions about consumption in traditional ethics thinking, which still produce great effect toward nowadays social consumption life.This paper is on the base of system analyze about Chinese traditional consumption ethics thinking, trying to make a further research on consumption ethics thinking and impulse our economic and social development in the future in theory.Firstly, the author brings forward three typical characters of Chinese traditional ethics thinking and Chinese traditional consumption ethics thinking. Then, on the base of the chapter I, there are detailed discussion about typical thinking in different historic periods, for instant, the Confucianism in Chin dynasty, Buddhism and XiZhu in Song dynasty, ZhiLi, YuanWei and Sitong Tan in Qing dynasty. In the last part of this paper, there is the farther analyze about the multi-resources of these thinking, including the economic resource, society value resource and political resource, also, it enumerate the positive and negative effects, which maybe will be useful to illuminate the social advancement and the economic development.