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Business Plan Of Gabriel Call Center For Web Business

Posted on:2011-07-31Degree:MasterType:Thesis
Country:ChinaCandidate:X H LiuFull Text:PDF
GTID:2189360308964684Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The rapid development of e-commerce in China-based call center outsourcing for e-commerce has brought a broad market demand for space, and provides outsourcing services for the operation and management of call center operators to offer a rare opportunity for development. This article is for the Shenzhen Gabriel Communications Technology Development Co., Ltd. (hereinafter referred to Gabriel Company), "Gabriel network provider call center" project developed specific business plan. Hope for the network through the demonstration plan provides call center outsourcing services, operation and management of the feasibility and home equity venture capital venture capital, and as a basis for the establishment of a complete marketing, operations and technical service support system, to make the project in Shenzhen rapid occupation of network operators demand call center outsourcing market, and provide shareholders with reliable and satisfactory return on investment.The background of the project plan, competitiveness, organization and implementation of business strategy, financial planning, risk and countermeasures were studied, the full text is divided into six chapters:The first chapter introduces the project need to study the problem of meaning and reference of the relevant theories and research methods of research ideas and a brief introduction.The second chapter of the project in which the macroeconomic environment, industry environment, analyzed, and on this basis, select the project management strategy.The third chapter selected the target market through market segmentation and positioning the project, selected the project products, pricing, channeled marketing business strategy.The fourth chapter design project organization structure and salary structure and the selection and matching establishments, system configuration, fix assets investment scale.The fifth chapter used to develop investment plans, projections generated operating income, expenditure and cash flow, payback period of investment, investment net present value, internal rate of return to make analysis, and provides venture capital to exit and return on investment approach.The sixth chapter technology, market, financial, management operations, and make a four-item risk assessment and response strategies, and application of univariate and multivariate sensitivity analysis method to change the project uncertainty effect on investment projects were quantitative description.The project provides for the Shenzhen network operation management services, call center outsourcing, new business model, business team with extensive experience in call center operations, the initial investment 5 million yuan, of which 2.5 million yuan venture capital absorption, using the capital asset pricing model (CAPM) to adjust risk discount rate of 40% after, in this based on the dynamic of the project payback period of 15 months and 5 years was 29.44 million yuan investment in the net present value, internal rate of return of 106% modified, 5-year venture capital dividends received total of 44.128 million yuan, the basic risk factors can be avoided, is a low risk and high return of investment choices.
Keywords/Search Tags:Web business, call center, outsourcing Call Center, Operations Management
PDF Full Text Request
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