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Product Integration Model For IT Industry

Posted on:2011-03-13Degree:MasterType:Thesis
Country:ChinaCandidate:F WangFull Text:PDF
GTID:2189360305965551Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Product is the key market factors elements. With the development of the market, a single product can not satisfy customer needs, customer needs is a solution for specific requirement that is a combination of multiple products or services. Integration of these products is not a simple product accumulation, not simple of product integration, but has a special mode.For the IT industry, the above becomes even more evident. In the current financial crisis, under the influence of an increasing number of customers in the IT on compressed the investment, more and more customers more focus on ROI, which need IT industry must provide high-value solutions, How to integrate and deliver high-value solutions is the main problem facing the IT industry.Hewlett-Packard (HP) Co. and BOCO Ltd Co. also face these issues, the two companies in product integration and to provide the best solutions, but also have many years of exploration and experience. Hewlett-Packard (HP) Co. in the industry made BTO (Business Technology Optimization) solution ideas, and by the international customer. BOCO Ltd Co. is combining the actual situation of China, proposed the integration of R & D Sales & Service Solutions, it also has been successful.These successes are the result of theory with practice, its success must have some corresponding rules behind it can be concluded. These rules can be the development of the domestic IT industry to help.
Keywords/Search Tags:product, product integration, advanced technology products for the central product integration model and customer-focused product integration model
PDF Full Text Request
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