| Nowadays, all the developed countries in the world have come to the state of population-aging societies. Many developing countries are facing the same problems. China, the largest population country in the world, not only has the largest aging population but also has the fastest speed of aging. Because of the enforcement of the family-plan policy in the last thirty years, the rate of the youth in population has been decreasing. On the other hand, population mortality rate has dropped since the foundation of new China, and it came to a low level in the 1980s with the average expecting age increasing continuously.This makes the elderly market and industry a hot issue in the 20th century. And developing the elderly tourism market becomes a necessity to promote the sustainable development of tourism economy.This paper makes a research and analysis on the elderly tourism in Changsha by questionnaire. The article investigated mainly for the elderly travel willing and behavior and analysed the factors that affect the elderly travel options. Survey results show that:Old age and health status, income, education, and leisure time, social factors and elderly will have significant impacts on travel choices. To solve the current problems of aging tourism market, we can take various measures to develop the aging tourism. With aging process in the city, the aging population is increasing gradually. There is a great potential in the development of the aging tourism market. If makes the aging tourism the effective ways to improve the quality of aging's life, create economic growth point for tourism and Inherit the culture of respecting for aged people, a lot of problems should be solved in recent tourism market. The author suggests that we should develop various tourism products that are suit for the physiology and psychological characteristic of senior citizens. We can adopt many kinds of ways to develop the aging tourism vigorously to meet senior citizens'need for traveling. |
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