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Panjin The Development Of Case Studies PHS

Posted on:2010-02-05Degree:MasterType:Thesis
Country:ChinaCandidate:Y LiangFull Text:PDF
GTID:2189360278965781Subject:Business Administration
Abstract/Summary:PDF Full Text Request
This article utilizes the economic and the management science knowledge, from the product, the price, the channel, promoted sales and serves five aspects to carry on the thorough system's analysis to the Panjing Personal Access Phone System trade development course various stages marketing strategy, summarized the Panjing Personal Access Phone System for ten year marketing strategy and loses, for the 3G service marketing which soon developed lays the good foundation. At the same time, judges the stage which using the product life cycle theory the present Panjing Personal Access Phone System occupies, and drew back the city before the end of 2011 Personal Access Phone System the users to transfer the net strategy to carry on the discussion, as far as possible held the current client base. Based on this, this article to the 3G service marketing strategy which soon arrived has also carried on the analysis and the predict that hoped that will have a more thorough understanding through this paper to the theoretical knowledge and utilizes during present's 3G marketing work.
Keywords/Search Tags:PAS, marketing atrategy, 4P Theory, 3G
PDF Full Text Request
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