China's Budget Hotel Developing Model And Prospects Research

At the end of the century, that is, in 1996 since the establishment of the first budget hotel Jinjiang, China's hotel industry has made great development. Compare to foreign budget hotel, the operation, management, standardization and the clarity of our market has a lot of differences. As a result, the analysis of status quo of the economy hotel, a clear understanding of economy hotel development model and its future development direction, the stability of China's economy hotel's top status in the local dominance has great practical meaning.This article starts with the status quo. Then analyze the role of the budget hotel, the current status, grade structure and distribution in China. Second, on the basis of the current hotel development model, sum up each process model, and the operation procedure; add analysis of actual cases. Third, analyze the correlation among these three models, which conditions to use, the current environment for each mode. Finally, forecast the hotel's prospects. I hope this can inspire China's economy hotel development.In particular, the text of this article is structured as follows:ChapterⅠ: This article starts with the study of the related literature, the meaning of this research, methods, the main contents of the article and the main innovation.ChapterⅡ: The definition of budget hotel, this chapter expounds the definition of budget hotel and its characteristics; show theories as theoretical foundation to support to build the development model.ChapterⅢ: The basic situation on developing of budget hotels in China, analyze the grade structure and spatial distribution. Extract budget hotel's threats and opportunities, announce the importance to establish hotel development model. And forecast the future development path.ChapterⅣ: Introduce China's economy hotel development model, the franchise model, brand extension model, M & A model, their characteristics, types and operate procedure, build each model. Finally, analyze these with practical case.ChapterⅤ: deeply analyze these three models, establish the model of the relationship among the models, renovate the current model, point out the environment to develop the models.ChapterⅥ: forecast the hotel's prospects in order to predict the future direction of budget hotels at the end of the text. For China, the hotel is still in the stage of development, most of the domestic hotel managers are full of experience but lack of theory, especially do not understand the mode of developing budget hotel in theory. Blind operator can be found everywhere. So I hope that these developing models, and the deep analysis of the model of operation can draw attention on the theory of this industry. May that can China's economy hotel development.