Research On Human Resource Management Of Chinese Chain Retail Enterprise

Chain operation,which appeared in the 19th century,have experienced for over one hundred years of development and got general success in developed countries.Chain operation has been adapted by more and more Chinese retail enterprises and has achieved rapid development since this business mode came into China at the end of 20th century. In 2006,the annual sales of the Chinese chain retail enterprises are over one trillion Yuan. After the opening of the whole Chinese retail market,the Chinese retail enterprises have more opportunities to study and compete with international counterparts on the same stage.And their management level has been improved significantly.However,the Chinese chain retail business is still on the early stage of development, and it has obvious gaps between the Chinese chain retail enterprises and international counterparts.There are lots of problems and difficulties in the management of our chain retail enterprises.Especially,the problems of human resource management have become obstacles to the sustainable development of the enterprises.Through studying the valuable experience of the well-known chain retail enterprises and the human resource management problems of R corporation,and combining the basic theories of human resource management,the paper tries to provide some useful suggestions to improve human resource management level of the Chinese chain retail enterprises.In this paper,the study method combines the theory study and the practice case analysis.Firstly,the different and the common features of the human resource management of Wal-Mart,MS,McDonald and Suning are found out.Then,the current state and problems of the human resource management in Chinese chain enterprise are summarized.And the human resource management of R corporation is illustrated as an example.Finally,based on theories of human resource management and the successful experience of domestic and foreign enterprises,the measures to improve the human resource management of R corporation is proposed.