Denmassification-Web AD In The New Media Environment

Today's society of information and communication technologies to the increasingly rapid rate of replacement, the rise of Internet media so that the mass in the pattern of unprecedented change, are beginning to appear at the public dissemination of the trend. Based on today's rapidly changing information age as the background, from the beginning about the ads themselves, the analysis of today's information dissemination characteristics and the challenges faced by the proposed use of the network of new media environment, for different people to find your audience of information dissemination fit , And Focus to the typical forms of communication - narrow divisions as an example, the spread of the Focus and the advantages of the remaining issues. Ads aimed at enhancing the dissemination of accurate and effective, so that advertisers can precisely hit the target audience of marketing communications, improve your communication effectiveness.