Research On Enterprise Culture Construction Of XANGYANG Corporation

Along with rapid development of market economy and continuonsly deepening of state-owned enterprise reform, advanced enterprise culture has gradually been the motirity for enterprise development and a magic weapon for competition .As a subordinate enterprise of CASC, how to insure the group company enterprise culture realization and blending, how to find out problems existing in enterprise culture construction through scientific evaluation, how to carry out characteristic enterprise culture construction have been an important topic.Aiming at XIANGYANG Corporation,a subordinate enterprise construction status was analyzed by means of quantitive estimation and qualitative evaluation.Furthermore,the obvious problems existing in current enterprise culture were revealed.In addition,aiming at characteristic enterprise culture construction,some issues such as "promoting culture crasis of parent and subsidiary company,building study enterprise and developing culture standardization"were discussed,and the construction method and solution program of characteristic enterprise culture for XIANGYANG Corporation were put forward.The paper is composed of six chapters.The background,meaning and method of the research were discussed in chapter one.The theoretical achievements of enterprise culture research at home and abroad were introduced in chaper two.Overall evaluation for enterprise culture of XIANGYANG Corporation were performed to find out the existing problems in chapter 3 and 4.The specific method and implementation procedures for construction of characteristic enterprise culture were discussed in detail in chapter five.This paper is beneficial for enterprise culture construction of XIANGYANG Corporation as well as other subordinate enterprises.