The Effects And Countermeasures Of Oil Market Opening To CNAF Corporation Development

With China's accession to WTO, as well as the reorganization of state-owned enterprise reform started, the domestic oil industry operating environment has changed radically, open oil market, CNAF Corporation is faced with severe challenges. One of the challenges is to break the monopoly of the operation CNAF privileges, the introduction of the competition mechanism, the oil companies for domestic and foreign distribution rights; The second challenge is to abolish the tax-free imports of jet fuel and subsidies, the state no longer control prices; The third challenge is the state-owned enterprises reforming and restructuring, in 2010, the central enterprises from the present 159 adjustment for the 80 to 100, the top 80, in order to avoid being a reorganization or merger.China is the world's second largest consumer of oil, finished oil markets are open to foreign oil companies to seize the Chinese market with opportunities, but to the CNAF has brought tremendous impact. In the near future, CNAF share in the domestic market will be strong competitors both at home and abroad under the Canshijingtian gradually shrinking. In the oil market and open up, how to guarantee market supply, and maintain market share, to enter the central enterprises in 2010 the top 80 integrated in the company's survival and development play a decisive significance.In this paper, SWOT analysis, analysis of CNAF in the oil market opening after the main strengths, weaknesses, opportunities and threats; application of the model of theory, analysis of changes in the operating environment of CNAF; focused on refined oil on the open market CNAF in resource control, market share, profitability, risk-prevention capabilities, ability to five aspects of the development impact of core competence theory, based on the development strategy of CNAF and summarized in order, from the domestic and international oil companies management experience, we believe that the effective implementation of resource protection, market expansion, customer management, strategic alliances, low-cost carrier strategy in the oil market and open up, so that in the fierce competition in the market and continue to maintain the field of aviation oil distribution leading position and the rapid development to enter the 2010 Comprehensive rankings before 80 central enterprises, the development of industry influence of large corporations and groups.