Research On Value Creation Of Listed Airline

Corporate value is an important index of analyzing and evaluating corporate competition power. The purpose of corporate operation is to create value; the symbol of its success is the continuous increase of corporate value. In order to win in the competition, the corporate must choose the value-creating developing model. The speed and benefit of listed airline are far beyond the average level of civil aviation industry, it is a strong promoter of our country's civil aviation. Doing some research on the useful methods and theories of the corporate value and value creation of listed airline will do good to optimize airline's governance structure, improve airline's management, increase airline's economic benefit and promote the full-scale healthy development of our country's aviation transportation industry.The first section is the basis of the whole, including the economic background of the thesis, research method and construction of the thesis. In the second section discusses achievements in relevant research. Then in the third section, this paper analyses the value-driving factors of listed airline based on corporate strategy, corporate financing and corporate governance, according to the characteristics of our aviation transportation industry and the relevant research achievements. The fourth section studies the effective routes of value creation of listed airline, including the implement of value management, financial connotation, converting airline's strategy and strengthening corporate governance. Optimizing the listed airline's value can improve its competence. And the next section analyses empirical research on the corporate value and value creation of Hainan airline. The last section summarizes the thesis and points out the future research direction in this field.The purpose of research on this theme is to help listed airline increase airline's value and competition power.