Study On Corpotate Culture With Chinese Charateristics In Wiew Of Japanese Corpotate Culture

The development of contemporary enterprises is not only emphasizing the economy, but also connected with the social culture which supports it. Therefore,"Corporate Culture"is put forward to meet the demand of the times first in America at the end of 1970's and the beginning of 1980' s .In pace with the deepening of Chinese structural reforms and the constructing of Chinese marketing economic system, the theory of corporate culture spreads in China and is put into practice.Based on the understanding of our processors, this thesis outlines the study on Japanese enterprise culture, combining its features, functions, seeming detriments and adjustments in the new era, from which we could gain some enlightenment on the construction of Chinese enterprise culture. On the basis of above theory, the thesis maintains that Chinese enterprises facing sharp competition must build corporate culture that has Chinese characteristics. During the course of construction, Chinese enterprises must pay more attention to resource advantages, carry forward the essence of traditional culture and absorb modern regulatory theory and ideas in the world. In modern days, Chinese enterprise also need to emphasize open, blaze new trails,individuality, duty, sustainable development and look for cooperation in competition to build corporate culture with Chinese characteristics in the end. All of above content will be explained in the thesis.This thesis' contribution includes four main parts. The first, this paper initially researches the birth, the form and the characters of Japanese corporate culture. The second, this paper summarize the Chinese traditional culture by abstracting and concluding. The third, this paper analyze the relation between Chinese traditional culture and the modern corporate culture, and built the modern corporate culture with Chinese characteristic associating with the actual situation in this time. The fourth, this paper proves the opinion with some examples to showthat the research will create a practical influence on the Chinese enterprises.