China Mobile Data Service Business Model Research

With the advent of 3G, china will .be pushed into " broadband ,anywhere" . Broadband and mobile internet make all the Chinese walk into " new information world" . 3G network brings us higher speed network speed, but how to frame 3G service ,how to research user's demand, how to design a reasonable business mode become a very difficult task.Facing the fury competition, providing the service which can satisfy the users' demand will be a sword which can dig out users, strive after the new users, and retain the old users. China mobile and china Unicom try their best to explore new service. When 3G is to go, mobile operators will be confronted with market reshuffle. During the period of 3G, it's vital to telecom operators what service will they explore .The article try to hackle 3G service venation in view of china mobile value-added service status quo analysis, foreign operators' successful reference , domestic operators' development analysis and so on. By way of data mining and development process, the article try to sum up all kinds of telecom business mode which accord with china.