The Research Of The Economic Relation Between The Soccer League And TV In England And China

In 1990s',the enterprise of sports in china began to reform itself. The reformation made the sports and TV more close.Many scholar thought it is a good thing that the sports and TV had made a combination,and the thought was confirmed by the practice in west countries.But when the China Soccer League made a combination with Chinese TVs,there were something inharmonious.This article aimed to discuss the reason why there were such inharmonious things in the combination of China Soccer League and Chinese TVs by the contrast between the configuration of the economic relation of soccer league and TV in China and west countries(England).This article makes a research about the factor of the disharmony by the knowledge of the history of TV,the history of soccer,sociology and economics,and the method of literature,logic and contrasting.We get these conclusions:(1)In England,the soccer league and TV make a combination with common behalf by invest for each others.Whether the soccer league or TV will make the other good or bad if themselves was good or bad.So the two must think about the behalf of two of them,but not one of them.(2) In west countries,there are laws to protect the behalf of the soccer league and TV.Meanwhile,people love the soccer league very much,they need to watch the games.So the combination of soccer league and TV is protected by the laws and people's love.(3)In west countries,the combination of the soccer league and TV is lead by the market.The leaders of the soccer league and TV always make disadvantageous changes to the soccer league.(4) In China,the soccer league and TV make a combination with different behalf between each other.Whether the soccer league or TV will make no good or bad infections if one of them is good or bad.So,the two always think about their own behalf without thinking about the other.(5) In China,there are no laws to protect the behalf of both soccer league and TV.Meanwhile,people love the soccer league abroad more than the native.So the combination of soccer league and TV is lack of protection by the laws and people's love.(6)In China,the combination of soccer league and TV is infected by politics,and that makes the two have no need to make the combination.(7)The main aim of Chinese soccer league,the infection of the government, and the competition from the soccer league abroad make the disharmony in the combination of soccer league and TV in China.