Research On Humanization Of Orientation Design In Urban Public Environment

In recent years, the scale of the city is more and more bigger, the economic development faster and faster, some technologies such as information is also increasingly rich, various industries are wedded to the Internet, to form the trend of the Internet+. These resulted in great changes have taken place in urban environmental characteristics, in the new city public environment development boom, leadership is more and more important, its design is reasonable or not is closely related to people’s life convenience.In this paper, the design of some of the city public environment oriented identity corresponding research, discussion and analysis, mainly for some campus guide do detailed analysis, and carries on the conceptual analysis, please investigate and find problems existing in the urban environment oriented identity, found the problem, and to solve the problem, combine with the idea of humanized design, summarized the problems. Focus from the perspective of human oriented identity of urban environment to do some analysis. Mainly from person’s physiological and psychological aspects to analyze the relationship between inquiry. From these two studies the urban public environment oriented logo design method.Guide logo design is not just to meet the physiological needs and security needs for human existence, and it also reflects the cultural environment of a city and in the sense of belonging and identity of people living in the city and the surest way to express feelings. Through analyzing each school leadership research, the factors that influence the oriented logo design change some old ideas, thus true from the perspective of the people to establish new leadership in urban public environment, also provides the new ideas to guide logo design for the future, for the designer to provide new perspectives and experiences of design.