The Strategical Analysis Of Private Welfare Institution For The Aged

During the period of the reform in economic and social structure, the social welfare system of China is undergoing major reform. The macro orientation of this reform means to reduce the proportion that government holds in social welfare supply configuration and mobilize the folk force to participate the welfare supply. Under its direction, non-profit organization (NPO), especially private welfare institution for the aged, comes into being and progresses rapidly. It not only has brought huge vigor to supply of aged welfare service, but also has been a main part in supply mode.Based on the application of SWOT model, this paper which taking literature and comparative study means, states development strategy to help private welfare institution for the aged to get to smooth water. The whole paper is composed of five parts.Part one expatiates on the research background and research significances ,expounds literature review and introduces the research methods.Part two introduces the definition and characteristics of private welfare institution for the aged, and besides, it researches on feasibility and necessity in theory and in practice.Part three makes use of SWOT model, analyzes internal strengths (S), internal weaknesses (W), external opportunities (O) and external threats (T) of private welfare institution for the aged synthetically and systematically. Then, it forms the charts of SWOT analysis to private welfare institution for the agedOn the basis of above analysis, part four discusses development strategy of private welfare institution for the aged, including cost-control strategy, diversification strategy, concentration strategy and combination strategy.Part five is conclusion, which summarizes the whole paper and puts forward the further research field.Through the research of development strategy, the paper looks forward to promoting the normal and healthful development of private welfare institution for the aged. It's proved that private welfare institution for the aged varies the traditional investors and organ sorts of aged welfare. And besides, it promotes"socialization of social welfare". It's significant that private welfare institution for the aged could alleviate the contradiction between supply and demand, which is caused by population aging, miniaturization of family scale and urbanization.