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The Countermeasures In Developing The MCE Economy In China

Posted on:2006-05-14Degree:MasterType:Thesis
Country:ChinaCandidate:X WuFull Text:PDF
GTID:2166360155468748Subject:Industrial Economics
Abstract/Summary:PDF Full Text Request
Meeting, conference and exposition (MCE for short) industry is a green industry that could not only bring the economic benefit but also gain social effect. It can attract the flow of trade, commodity, brain, capital and information by holding meeting, conference and exposition. This could promote the development of trade, tourism industry directly, in the meanwhile, it could also push the development for other industries by means of creating more opportunity to interest the investment from foreign country. From the range of international view, MCE industry has brought huge profit and fast economy development to many famous cities, such as Hanoverian, Paris, Hong Kong, Singapore and so on. In China, there is an upsurge to MCE in Beijing, Shanghai, Guangzhou, Dalian. Considered as a promising the "Green Industry" and the "Smokeless Industry", MCE has placed an important role in the service trade.The 21th century is the society of the knowledge-based and information-based economy. Under the trend of the internationalization and integration, modern industry has substituted the traditional one. With the development of the world economy in the world wide scale, MCE has played a more and more important role in the trade, the technical intercourse, economic cooperation and employment. Hence, as the new style and urban smokeless industry, MCE has showed its brightness to the service industry, and been focused on by more and more people. Resulting from its character of high efficiency and high ratio of increase, MCE has become the promoter for the economy of the city, and the weatherglass for the condition of the national economy. It is one of the factors to weigh the grade of the internationalization and the cooperation of one city, because holding the international conference and exposition frequently could boost up the extent of international communication and cooperation with the lowest cost. The famous center cities of MCE, such as New York, Hanoverian, Munich, London and etc., are all well-known cities in the world. On one hand, MCE industry has brought huge profit to them, and turns into the important window to usher their mien to the world. On the other hand, favorable circumstance and impression has attracted more conferences and expositions.The article proposes the countermeasures to promote the MCE in China by comparing the development and the character of international MCE with the one of Chinese MCE, and associate the practical complexion in China. With the development of the economy in China with constant and stable pace, MCE has developed fast in these years, and has exhibited its own value. It has beenhighlighted and becoming the rising industry with good prospect. The paper discuss the factors that has restricted the development of MCE in China and propose the suggestion and countermeasures accordingly on the following aspect, how to get rid of defect of the brand of planned economy, the condition of out-of-order competition, the scarcity of international brand, the poor quality of service and the scarcity of brain.
Keywords/Search Tags:Meeting conference and exposition industry, Meeting conference and exposition economy, Multiplier Effect
PDF Full Text Request
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