Research On Industry Choice And Implement Policy Of Multi-Operation Of XiangTan LiChuang Corporation

Electrical diversified undertakings (EDU) has confronted with problem for trade options over long periods. It involves which trade that EDU now enter in should enlarge management, which to reduce, which to withdraw, and which to enter in regarding trades that EDU has not enter in. This paper is trying to proceed with main of trades that Xiangtan Lichuang Power Group has operated, analyze the previous part of this problem quantitatively and qualitatively, then propose some countermeasures and suggestions both for trade options in management strategy of Xiangtan Lichuang Power Group and for its sustainable development.This paper can be divided into five parts. In the first part, it indicates that it is urgent for EDU to deal with trade options through analyzing present situations and developing trends of power business and EDU. In the second part, it at first looks into present management situation of Xiangtan Lichuang Power Group so as to find existing problems in operation, then illustrates the relationship between management strategy and trade options, one between enterprise capacity, market structure, management performance and business option, from which it concludes that whether diversified management strategy be successful or not is correlated closely with trade options, that is to say, if we choose trade appropriately, diversified management strategy generally can be successful, conversely, if we choose trade inappropriately, it must fail. In the third part, it expounds that trade options are related to trade appealing and business competition, analyzes trade appealing and business competition in particular, then proposes factor indicator of trade appealing and business competition, and builds up quantitative evaluation system of trade appealing and business competition. In the fourth part, it evaluates trade appealing and business competition of Xiangtan Lichuang Power Group quantitatively by evaluation system so as to judge whether trade options of Xiangtan Lichuang Power Group are excellent. In the fifth part, it proposes some suggestions for development of Xiangtan Lichuang Power Group, puts forward in further an idea to construct strategic holding company, and analyzes its advantages and disadvantages.