A Research On Intellectual Property Protection Of Commercial Bank In China

As knowledge- intensive industry, intellectual property rights of financial sector are paid more and more attention. It is a trend that more and more countries pay a high degree of attention which will affect the development of commercial banks of China. Foreign commercial banks are continuing to enter the market of China, and trying to adapt a competitive strategy of intellectual property rights which is a great challenge to commercial banks of China. Therefore, the protection of intellectual property rights is a tough issue which should be urgently solved. Based on the characteristics and the present financial environment, the commercial banks of China must seek a protection path with their characteristics.The paper is divided into four parts.The introduction of this paper introduces the importance of intellectual protection on commercial banks of China and it makes it necessary to adapt intellectual strategy to protect the commercial bank of China. Meanwhile it introduces theoretical achievements of intellectual protection on commercial banks of China.The first chapter mainly introduces the type of commercial banks of China and states the significance of protection. In addition, it compares the commercial banks of China with general enterprise. They differ in the theory of law, the protecting object, range of influence, degree of risk. So it is necessary to seek the protection path of themselves. In the end, the author stresses that the commercial bank of China should take appropriate measure in order to avoid the financial risk and encourage innovation.The second chapter mainly states the existing problem of protection on the commercial bank of China. These problems are divided into two categories: universal problems and particular problems. The awareness of protecting should be strengthening and the relevant law is not so perfect, and meanwhile the protection system of the bank of themselves is not perfect. All these problems are common problems. The problems of Business Method Patent, the protection of computer software and data base belong to the particular problems. The paper introduces the present situation of legislation of America, Japan and European Union in the field of Business Method Patent, which can provide some suggestions for our country. The paper also states that it is not enough to protect only with copyright law. The third part of the paper discusses the properly protection of the commercial bank of China. It mainly provides the solution according to the common problems and particular problems. It suggests that the commercial banks of China should strengthen our awareness of protection and pay more attention to cultivating professional talents. And meanwhile they should perfect the intellectual management system. The author thinks that Business Method belongs to the object of patent law and should follow rules of patent law, but the commercial banks of China should adapt different strategies according to the types of banks in order to avoid the negative influence. Based on the protection of computer software and date base, the commercial bank of china should not only adapt the protection of copyright law, but also the protection of other laws.The last part of the paper makes a summery. It suggests that the bank, the country even the whole society should pay attention to the intellectual protection on the commercial banks of China and actively responds to challenges. In the end, the paper suggests that the commercial banks of China should seek the protection path for themselves.