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XX Company Corporate Culture Analysia

Posted on:2005-01-05Degree:MasterType:Thesis
Country:ChinaCandidate:G X XiongFull Text:PDF
GTID:2156360122998323Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Corporate culture, in 1980, the notion has been introduced into China, giving rise to the boom to study it. The fundamental reason is that it's indispensable to enterprises . It brings about vigor, tangible and intangible social-economic results to enterprises . It constitutes the mayor content of core competitiveness to a business .Corporate culture of foreign countries is characterized by "winning by civilization. " It consists of two implications. Firstly, serve the society by manufacturing goods thus enhancing CTo Secondly; win the hearts of customers on the basis of respect and understanding . So as to keep undefeated in competition .Corporate culture has not been given attention by theoretical community and business community until after 1980s. However, successful constructions of corporate culture were seldom witnessed in the past 20 decades when enterprises were gradually exploring it, and corporate culture has just started .The thesis does not mention too much about the theory of corporate culture, rather, through the introduction corporate culture, it gives toyou an idea about the related theories and structure of corporate culture .XX Company is the role model of the successful building of corporate culture in domestic non-government owned enterprises . The company has its own uniqueness in the morality of the pioneer, GM Wang, stall members shaped their own culture in concert, synchronization the corporate culture is growing with the survival and development of the enterprise . Infiltration . XX Company has very strong penetration resulting from practices, also, a step forward than practice.Through the brief introduction of our corporate culture, we can learn from the practices of building it from other companion . What should be centered on in construction of corporate construct? What are the issues facing leadership merited notice what role should they play.
Keywords/Search Tags:corporate culture, constitute, analysis
PDF Full Text Request
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