Research On Application Of Optical Illusion In Font Design

Content: In modern society, the information communicate with high-speed the media are extremely developed. Although it can be said that we are in the era of pictures, but the text still is an important means of information dissemination. Reasonable application of the existing font and the design of new fonts should all have a great role, either for business or the dissemination of knowledge and cultural information.Nowadays, rapid economic development brought about the rise of the design industry, demonstrates a thriving scene In China. In the design of the company and staff there exploded. Font design is the an important work in the industry of design, which includes the corporate standard character of corporate image, text signs, packaging and poster fonts, etc., but there are many font designers or design students whose research was not deep, too arbitrary in the font design, and lack of understanding of optical illusion. There should always be some error, or can not achieve the intended purpose and effect.This article is written by the production, development process and the basic principles of the font design, combined with development of current font type, to find some of the noteworthy vision low of font from the optical illusion. Sometimes described as the illusion can seriously distort the image of people being taken in, can't produce the desired purpose and effect in the work, even caused the accident in the design of the project. First of all, a lot of practice through the optical illusion that can not be excluded, it is normal in common. So we should face up as illusion, and to study it, regard it as a rule, to overcome and correct it in the actual font design work.