This paper makes a scientific analysis and research on Lv Jingren's book design .The research bases on the reserach into the design of Chinese traditional and modern books ,as well as the trend of foreign books design, combining with progressive and overall analysis, employing the method of dialectic, social and historical, logical deduction, interviewing and questionnaire method and analysis of the works.Through the development of Chinese book design,the paper analyzes Lv Jingren's upbringing and social background,and his book design concepts and the formation of reason, the work style and the effects of contemporary book design and future inspiration. It also makes a analysis of Lv Jing's book design by studying the language and the means. In the end ,it summes up Lvjing's four concepts: local people and culture, elegance of language, artistic design concept, an integrated creation concept.This paper not only resolves the creation of " Lv-style " from five aspects :"seek for the question breakthrough point in the books of cultural, traditional and modern visual expression " "pay attention to the use of experimental material of language," "the Context of Globalization for the form of design language," "design ideas with the times , "" the main content of the creative practice based on arts and humanities books ".It also takes into "traditional Chinese culture, nourished," "the impact of two teachers," "an individual's character and cultural endowments account to analysis the reasons for the formation of the concept of Lvjing's book design.This paper deals with the impact of Lv Jingren's book design concept on contemporary book designn and enlightenment for the future from the following : "explicitly states that" binding "and" book design "concept of the sub-", "shaped a new concept of shape design books," "lead a conceptual book design style tends to be", " 'book show' --- right book designed to enhance thinking and deep understanding "Lv Jing's book design has greatly enriched the aesthetic design of the Chinese books, promoted China's books design development. How to integrate elements of traditional Chinese culture with the world's outstanding national cultural elements of the organic integration; advance the charm of the oriental culture and blood with a modern, internationally-oriented language design,and create a unique personal Eastern way design , unlike the Western one.And how to create an advanced designer team, going with the times, and can stand in the current of world books design. How to make overall level of Chinese books design lead the world current, the authors put forwardits own proposals and view. |