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Analysis Of Korean Drama's Success And Inspiration To The Development Of Chinese Drama

Posted on:2011-08-03Degree:MasterType:Thesis
Country:ChinaCandidate:Y LiuFull Text:PDF
GTID:2155330332965424Subject:Communication
Abstract/Summary:PDF Full Text Request
Since Chinese CCTV broadcast the first Korean TV drama What is love in 1997, Korean drama has become Korean wave which has swept Chinese TV derma market fiercely. Lots of Korean drama appeared on the television screen of China and Japan which conquered a great many of audiences such as Endless Love, Winter Sonata, Full House, All about Eve, Dae Jang-geum, My Girl, My Name Is Kim Sam-sun and so on. Korean drama was so hot that you can imagine. Korean drama is standing out by beautiful TV pictures, handsome actors, pretty scenes, fashionable clothes, good TV play music and pure love story which attract plenty of loyalty audiences and result in Korean wave which lasts for more than ten years.What does Korean wave bring for Korea? Korean drama stimulates the development of Korean culture industry, and brings Korean music and dance to other countries. The most important thing is to make fashion industry, tourism, catering trade popular in the world. Korean drama not only opens the market gate to drama market of other countries, but also paves the way for Korean culture industry. Why does Korean drama have so much effect? Though Korean drama played in China is less and less popular than before, we have to admit that it has made great success in cross-culture communication and provided some valuable experience that we can use for reference. The article tries to analyze and research on Korean drama from the view of communication, cross-culture communication and culture industry, and compare Korean drama with Chinese drama. At last, it provides the practical suggestions for Chinese drama based on the successful experience of Korean drama.The article is divided into 6 parts. The first chapter is preface, which introduces why I choose Korean drama as object of study. I will make a brief summary on the researches of Korean drama done by scholars at home and abroad, and introduce the design of my research. The second part introduces the communication theories which I used in this article. These theories will provide theory evidence for analyzing the reason. The third part introduces the background of the development of Korean culture industry and the TV market situation which made Korean drama popular. The forth part of the article analyzes text of Korean drama and Chinese drama deeply and roundly, in three aspects of narrative content, representation and culture. The fifth part explores the reason why Korean drama achieved success and explains it from the view of the successful operation of TV play series industry. The last part provides the inspiration for the development of Chinese drama based on the successful experience of Korean drama.
Keywords/Search Tags:Korean drama, Chinese drama, cross-culture communication, culture, culture industry
PDF Full Text Request
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