| The development of IT makes a platform enterprise build a platform ecosystem,the development of emerging technologies accelerates the evolution of the platform ecosystem.At the same time,90%of enterprises have failed to transform into platform enterprises,while a few platform enterprises have successfully evolved by matching multi-agent demands and promoting value co-creation.Therefore,the viewpoint of the paper is that the successful evolution of platform enterprises must have their unique innovation ability:they can use DICT to select and connect multiple subjects,actively construct value networks,and promote supply-demand matching and value co-creation according to the needs and advantages of subjects,so as to accumulate,integrate and make use of innovation resources,optimize operation management,upgrade value networks,explore new markets,and constantly shape and develop innovation ability.However,the existing researches pays little attention to different value networks in the platform ecosystem,and the innovation ability of platform enterprises,as well as the interaction between them,and the systematic research on the influencing factors of the innovation ability on platform enterprises from the perspective of multi-agent participation;and the empirical research on the path of enterprise innovation.Therefore,focusing on the key scientific problem of" the different value networks formed with different subjects as the core have different impacts on the formation and development of the innovation ability of platform enterprises",this paper studies the evolution mechanism,influence mechanism and promotion path of the innovation ability of platform enterprises from the perspective of multi-agent participation,in order to expand the research perspective of value network and enrich the innovation ability system of platform enterprises;and improve the impact mechanism model of platform enterprises’ innovation ability;and clarify the path to improve the innovation ability of platform enterprises.In order to provide decisionmaking tools and methods for the selection,optimization and promotion of innovation ability of platform enterprises,and provide a practical system for innovation management of platform enterprises.Based on the ecosystem theory,platform ecosystem,value network,organizational relationship and system dynamics,this paper comprehensively uses confirmatory single case study,multi case study,investigation and research method,empirical analysis,Entropy Weight method,TOPSIS,Grey Correlation Analysis,correlation analysis,System dynamics modeling and simulation methods to analyze the survey data,panel data and simulation data,in order to systematically answer the scientific question of "the different value networks formed with different subjects as the core have different impacts on the formation and development of the innovation ability of platform enterprises" from different perspectives.The research shows that:(1)evolution mechanism is a necessary condition for the co-evolution of "value network-platform enterprise innovation capability".Driven by the value creation network with "end users" as the core,platform enterprises have successively shaped user knowledge management ability,user demand insight ability and value ecosystem construction ability in the process of "integrating user knowledge-matching user demand-innovating user service",so as to classify and identify user needs,encouraging users to participate in value co-creation and innovating user value system have become the evolution mechanism of innovation ability of platform enterprises.Driven by the cooperative relationship network with "partners" as the core,platform enterprises have successively shaped the ecological layout ability,collaborative innovation ability and ecological service ability in the process of "enabling innovation-unicom collaboration-platform leadership",making the initiative to build a digital platform,enabling disruptive innovation and becoming an platform leader become the evolution mechanism of the innovation ability of platform enterprises.Driven by the competitive relationship network with "competitors" as the core,platform enterprises successively shape their independent innovation ability,innovation decision-making ability and aggregation ability in the process of "independent control-resource expansion-orderly aggregation",making insight into new markets rapidly,reducing bargaining space and providing safe and reliable solutions become the evolution mechanism of innovation ability of platform enterprises.(2)The influence mechanism of innovation ability of platform enterprises is the internal logic of shaping their innovation ability.Following the research paradigm of "network relationship-resource acquisition-organizational innovation" to construct the influence mechanism of platform enterprise innovation ability,which is not only in line with the co-evolution logic of "value network-platform enterprise innovation ability",but also in line with the development logic of platform enterprise innovation ability.In the process of the impact of users’ participation in value creation on the innovation ability of platform enterprises,platform enterprises connect platform content resources,platform interactive resources,virtual social resources,various shops,platform incentives and innovation entrepreneurs by gamification design which integrates "task driven design-interaction driven design-socialization driven design",the above process can classify the kinds of users and their resources,so as to formed a value creation network of users,and developed user knowledge management ability of platform enterprises;Through gamification design,the interactive resources and platform incentives of platform enterprises are enriched,the user experience is optimized,the user resources are expanded,and developed demand insight ability of platform enterprises;Through gamification design,enable users to play a role of manager who can gather people together and the people have the same sense of worth,and developed the construction ability of value ecosystem.In the value cocreation network of partners,platform enterprises connect the technology chain,industrial chain,product chain,market chain,universities or scientific research institutes and users together to form a cooperative network and developed their ecological layout ability by carrying out activities based on technology innovation and market innovation;By improving the interaction level and relationship quality at the same time,the innovation resources of the platform ecosystem have been enriched,therefore,the transfer cost of partners is increased,the difficulty of knowledge reorganization of partners is reduced,the efficiency of enterprise innovation decision-making is accelerated.then developed collaborative innovation ability;By aggregating high-quality partners,dynamically electing partners,enriching innovation resources and user knowledge of platform enterprises,and then developed ecological service ability.In the construction of strategy source ability from the participation of regional innovation multi-agent,there is an impact on the innovation ability of platform enterprises.The regional innovation network constructed by the government,universities,scientific research institutes,enterprises or enterprise research institutes,stock exchanges,people’s livelihood security organizations,industrial alliances,service institutions.And platform enterprises can obtain resources in participating in development of academic,scientific discoveries,technological inventions and industrial directions.And then public service ability and knowledge innovation ability based on the advantages of regional innovation policy sources;and symbiotic synergy ability and ecological aggregation ability.Relying on its own advantages are all developed.(3)The improvement path of innovation ability of platform enterprises is a multi-stage systematic decision-making with multi-agent participation.The improvement path of innovation ability not only has multiple stages of "shaping-development-improvement",but also is a systematic project.It isn’t means that high investment is high return,but it is right to invest appropriately and make long-term planning according to the enterprise’s own resource and ability level.In the stage of shaping the innovation capability of platform enterprises,follow the law of construction of value network,build a value creation network with "users"as the core,a value co-creation network with "partners" as the core,and a competitive relationship network with "competitors" as the core,and then build innovation capability system.In the development stage of innovation capability of platform enterprises,build a multi-agent co-construction and sharing mechanism and develop their innovation capability system.In the stage of improving the innovation ability of platform enterprises,focus on systematic decision-making.In the user value creation subsystem,only an appropriate amount of incentives and long-term investment have a positive effect on the promotion of innovation ability of enterprises ability;In the partner collaboration and co-creation subsystem,the long-term participation of more partners can promote the innovation ability of platform enterprises;In the regional innovation subsystem,the low and ultra-high regional innovation resource investment have promotion effect of innovation ability.And it is much greater than general level investment of innovation resources,that’s to say,in relatively developed regions,platform enterprises can improve their innovation ability by absorbing innovation resources;Underdeveloped regions it’s more effective to concentrate regional innovation resources to cultivate the innovation ability of platform enterprises.The research makes part and whole together,makes theory and demonstration together,and makes research and practice together.It has important theoretical and practical significance in promoting the sustainable innovation and development of platform enterprises.On the one hand,it creatively reconstructs the stakeholder relationship of platform enterprises from the different participants of users,partners and regional innovation subjects,expands the research perspective of value network,and enriches the connotation of innovation ability of platform enterprises.On the other hand,it provides a theoretical framework and practical path for platform enterprises to shape,develop and enhance their innovation ability. |
