Moral Judgment Of (Un) Ethical Behaviors:Do Origin,Culture And Victim Morality Matter?

This dissertation presents the results of four experimental studies,each contributing to address part of the puzzle regarding how different factors affect the moral judgement of(un)ethical behaviors.The first and second studies examined how firms and NGOs origin impact the judgment of their(un)ethical actions by host countries observers and that might affect their legitimacy and license to operate,particularly those setting operations outside their geographical boundaries.The first essay relay on data collected in two countries,namely,France and Algeria.The data for our second essay has been collected in Algeria.The third study examines whether cultural similarity between origin and host countries moderate the effect of origin on the moral judgment of firms’misdeeds in a French sample.It does also analyze the explanatory factor of cultural characteristics to shape moral judgment toward firms misbehaviors.Finally,the fourth experimental study investigates the impact of firms origin and morality on the moral judgment of wrongdoings harming them.The latter study relies on data collected in Algeria.Most of our studies included understudied areas in order to contribute to study human judgements and decisions by avoiding the conventional WEIRD(Western,educated,industrialized,rich and democratic)countries bias.