The Effect And Path Of Tourism Industry’s High-quality Development

The tourism industry has two important changes during its growth.First,the attributes of tourism products have changed from luxury goods to ordinary goods.In 2018,the number of trips per capita exceeded 4,marking the arrival of the era of mass tourism.It also shows that tourism becomes an important part of life.Second,the core of the contradiction has changed from "quantity" to "quality".Due to the consumption upgrades,the citizen pays more attention to the quality of tourism products now.However,homogeneous and low-end tourism products in the market cannot meet tourists’individualized and customized demands,leading to a structural imbalance between supply and demand.Specifically,insufficient supply of high-end and excess supply of low-end.In addition,the external environment has also undergone tremendous changes.On one hand,the demographic dividend is gradually fading and it is difficult to maintain sustained growth by relying solely on the "quantity"-driven model.On the other hand,the economy is facing a transition from high-speed growth to high-quality development.Therefore,under the combined effect of internal and external factors,the tourism industry is forced to take a high-quality development path.So what is the high-quality development of the tourism industry?How to achieve high-quality development?There is no clear answer to these questions in the existing theories.Therefore,based on the rules of industrial development and related theories,this article,systematically answering the "2W1H" questions has great theoretical significance and practical contribution."What"-the connotation of the high-quality development of the tourism industry;"Why"-why the quality of the development of the tourism industry should be improved;"How"-How to improve the quality of tourism industry development.Theoretical aspects:this paper enriches and promotes the application of high-quality development theories in industrial development.Practical aspects:this study is helpful to break development bottlenecks.This article contains 8 chapters,of which chapters 4,5,and 6 are the core chapters of this article.The specific content is as follows:Chapter 1-Introduction,which explains the research background,research methods and technical routes.Chapter 2literature review summarizing the research results related to high-quality development.Chapter 3-Theoretical basis,clarified the main theories used in this research.Chapter 4-The measurement of the high-quality development of the tourism industry,based on the related theory,exploring the connotation of the high-quality development of the tourism industry and building an evaluation system.At the same time,the information entropy method is used to measure the high-quality development of 31 provinces’tourism industries.Then,analyzing the difference and change rule of the high-quality development index of the regional tourism industry by Theil index and Kernel density.Chapter 5-Research on the effects of high-quality development of the tourism industry,using the panel Granger causality test method to test the direct and indirect economic and social effects of the tourism’s high-quality development.Chapter 6-Research on the high-quality development path of the tourism industry,firstly using the stochastic frontier model to measure the production function of the tourism industry and finding the key factors that lead to the inefficiency of production efficiency.Secondly,it further proves the direct relationship between the key factors and the high-quality development of the tourism industry.Finally,based on the path dependence theory,summarizing the path of high-quality development of the tourism industry.Chapter 7-Policy recommendations;based on the results of qualitative and quantitative analysis,putting forward policy recommendations to promote the quality of tourism industry.Chapter 8-Conclusion,which contains results and shortcomings of this research.After the above empirical research,this article finds:(1)From the perspective of"quantity";the tourism industry has been in the development stage of "potential industry",and presents the characteristics of "periodical convergence" and "stage leading".(2)From a "qualitative" perspective,the high-quality development index of the tourism industry is generally low and has a "pyramid" distribution.Specifically,the highest value of the tourism’s high-quality development index from 2000 to 2019 is only 0.6,and 3 of the provinces’high-quality development index are higher than 0.5,and 21 of the provinces’ have a high-quality development index below 0.4.(3)The high-quality development of the tourism industry is still in its infancy.On the one hand,the high-quality development index of the tourism industry is low and there is no obvious upward trend.The mismatch of factors is the fundamental reason for the longterm low high-quality development.On the other hand,the direct economic and social effects of the high-quality development of the tourism industry are not obvious,but social effect is obvious in the eastern region with a higher quality development.It indicates that the direct economic and social effects of the tourism industry will only appear after the quality of the development reaches a certain level.(4)The high-quality development of the tourism industry has positive externalities.Economic aspects:the high-quality development of the tourism industry has a continuous driving effect on local agriculture,manufacturing and other service industries,as well as local employment.Social aspects:tourism’s high-quality development conducive to population structure optimization and environmental improvement.(5)The tourism industry is in the stage of increasing returns to scale,while it is shifting from laborintensive to capital-intensive,and the technology conversion rate is still low.The effective way to improve the technology conversion rate is to increase the investment of cultural capital.(6)There is path dependence in the development of the tourism industry.And the three main paths to improve the quality of the development of the tourism industry are technological innovation,convergence of cultural and tourism and institutional change.