On International Communication Of Chinese Weiqi

The wave of globalization promotes the deepening of intercultural communication, promoting Chinese culture to the world is the historical choice of Chinese culture in the globalization era. The dissertation is to research international communication for Chinese weiqi and to expand the research field of Chinese traditional sports culture, in order that it may provide possible support for Chinese traditional sports culture and offer decision-making reference for policy makers.According to the principles of methodology combined theory with practice, history with reality, home with abroad, the dissertation systematically studies the international communication for Chinese weiqi using culture construction as the guidance, and provide relevant suggestions and advices as well. In addition to introduction and conclusion, the dissertation’s main part is divided into six chapters.Chapter one put forward related issues. It determines the study object firstly, then analyses the backgrounds, practical significances, urgencies and potential advantages. Research suggests that:1)The backgrounds consist of globalization, cultural diversity, the rise of China, Chinese culture transmission, the transformation of China’s diplomatic idea and the construction of the great sports power.2)The practical significances consist of developing Chinese traditional sports, maintaining the world sports culture diversity, building national identity, promoting national soft power and eliminating cultural prejudices.3) For the reasons of China’s lagging behind, Japan’s advancing, South Korea’s cultural anxiety and expectations of countries around the world, we should not wait and see but to take actions to promoting the international communication for Chinese weiqi.4)The potential advantages consist of economic foundation, population size, talents and weiqi culture resources.Chapter two describes history and present situation of world weiqi, and analyses its international nature. Research suggests that world weiqi has stayed at the internationalization stage and has not yet entered the globalization stage. Its internationalization nature lies in weiqi’s spreading to the world, weiqi population enlarged, global flow of weiqi resources, international weiqi institution setting up initially and international games becoming the central stage.Chapter three analyses key factors in the process of international communication for Chinese weiqi through Lasswell Mode. Research suggests that:l)The communication subjects may be divided into national and international levels. Government as one of the national subject should play an important role.2) The culture content is rich in the field. From the point of sports culture, the content consists of weiqi material culture, institutional culture and spiritual culture. From the point of weiqi, it consists of technique, principle and dialetics. From the point of communication, it consists of circulation of population, material, information and capital.3)The mess media is of great significance. Generally it may be divided into traditional media and new media.4)The international communication is of intersubjectivity. The object’s nature, motions, purposes have a realistic significance.5) The communication effect is of great significance for inspection and adjustment of the project.Chapter four analyses and adapt to the experiences of Japan and South Korea. Research suggests that:While accepting modern civilization, Japan and South korea attached great importance to the traditional culture, and strive to contribute to the world with it on the basis of economic development. Their experiences, such as government attention, social support, a variety of communication channels, using of new media and events marketing, have reference significance for China.Chapter five describes history and present situation of international communication for Chinese weiqi, summarizes its experiences and analyses its existing problems as well. Research suggests that:1)From Wei, Jin, Northern and Southern Dynasties on, China began to spread Weiqi culture overseas. In modern times China weiqi culture depressed gradually. After the founding of the Republic especially after the Reform and Opening Up, China reinforced international communication of weiqi, and got rich experiences in the field. But there were a lot of problems hindering the international communication process.2)The experiences consist of leader’s attention, national sports system, social support, using other’s experiences and widely opening up channels.3)The problems" consist of lack of government-leading, long-term planning, capital and correlation personnel, etl.Chapter six put forward relevant suggestions. For instance, we should reinforce government-leading and propaganda, clear project, promote the digitalization construction, take advantage of communication channels, strengthen scientific research and international cooperation as well..