| Research ObjectChinese traditional society was a typical etiquette and custom society, while the ritual system was not only the rule of the nation but also the core of folk-custom, As the cornerstone of Chinese traditional society and the important component of Chinese traditional etiquette, marriage reflected the basic structure and main feature of Chinese traditional etiquette and played an extremely special role in whole Chinese etiquette history. Because language is a social and cultural product, Chinese traditional etiquette especially the marriage etiquette has deeply influenced the development of Chinese language. As a cultural symbol, appellation is the convention of Han's culture and mentality and presents the nature of Han, while the marriage appellation is a particular set of this. In this perspective, we should pay much more attention on it. What's more, we can restore the cause and history process of appellation by combining with traditional culture when we study Chinese traditional marriage appellation, and then, we can probe into the relationship between language and Chinese traditional etiquette especially the marriage etiquette.The marriage appellation involved in the paper can be divided into two types: The first type which has a great influence and high frequency was inherited stably in Chinese marriage history. Relatively, though the second type which derived from Chinese traditional marriage existed for a short time and influenced on small-scale, it could also reflect the characteristic of traditional marriage etiquette.Research valueThere are neither many articles about the appellation of etiquette and custom, nor about the marriage etiquette. Meanwhile, traditional appellation study mainly divided into relative appellation and social intercourse appellation. So there is rare scientific research achievement about marriage appellation, and lack of thorough research on it.The appellation system and development of ancient china was extremely complex, and the relevant researches which is the weak link mainly focus on the explanation of appellation and analysis of some profession appellation. At the same time, there is lack of integrated research on appellation system. In fact, both relative appellation and social intercourse appellation are just narrow concept. This paper tries to overall observe and study them from a new perspective that marriage interacts with the appellation system. Meanwhile, this paper also tries to break the traditional partition between relative appellation and non-relative appellation.The research of folk custom linguistics attaches importance to colloquial words and rural survey, however, ritual system plays an important role in traditional Chinese culture. Etiquette and custom can be considered as ritual in traditional Chinese culture, and ritual can be regarded as institutionalized custom which was institutionalized administrative means to civilize people in upper societies. Etiquette and custom words are language expression of ritual and custom, and directly corresponding to them. Actually, the formation of etiquette and custom words system is a dynamic process which polymerize the spontaneous and ignorant words with cutting, transforming and bringing them into the etiquette and custom words system. In this process, by the influence of the formation of class society, many of those spontaneous and ignorant words became etiquette and custom words which lasted in the long subsequent feudal society by artificially screening, and finally formed a unique Chinese traditional custom culture. We should note that etiquette and custom words system is not closed. A lot of custom words which were fresh and spontaneous were kept showing up among the people after the three ritual curing. These words were not normal to the whole ritual society. On the other hand, these words were constantly absorbed, merged and took place of the old etiquette and custom words by traditional etiquette and custom words system, and that is how the dynamic etiquette and custom words system formed. Thus, we totally should introduce the etiquette and custom concept, and add etiquette and custom views to the research of folk custom linguistics on the basic of absorbing the research results of custom and colloquial words. Take marriage appellation for instance, wedding amenities is the most important etiquette in tradition, so we should restore ancient marriage appellation to their original state of being, and figure out the structure form and the whole situation of the changes of marriage appellation.Paper structure Through an exhaustive research on the marriage appellation collected in " Chinese Appellation Dictionary " and positive access to other dictionaries and ancient books and records, finally setting up the database. According to the different objects and different social types, we divided the collection of over2300Chinese traditional marriage appellation words into6parts and12chapters for classified analysis. Specifically the main content and opinions are as followed:Part one is an introduction, mainly about the reason and significance of this research, the definition of key concepts, review of related researches and the textual analysis of " marriage " and its derived appellation words.Part two is a analysis of couple appellation which is a central part of Chinese traditional marriage appellation, and the main chapters are as followed:chapter two is an analysis of constantly changing husband appellation and son-in-law appellation in different sociological perspectives, whose main idea is discussing the characteristics of this appellation and the application difference between husband appellation and son-in-law appellation; chapter three, son-in-law appellation of a feather flock together in Chinese marriage, emphasizes on analyzing the characteristics of son-in-law appellation and its diachronic change; chapter four is an introduction of wife appellation's production and breeding for the reasons of etiquette and custom, culture, the social status and obligations of wife. The emphasis is the competition and changes among appellations in different language environment; chapter five is a main analysis of husband and wife appellation, which is implied in the concepts of Chinese traditional marriage and marriage customs; chapter six, the relationship between husband and wife by the care of etiquette and custom and the implied appellation, focuses on such appellation's regulation and etiquette tradition based on its naming, which carries a large number of traditional custom information and expresses traditional custom features.Part three is related to an extraordinary Chinese traditional marriage etiquette and custom, namely, concubine appellation. As followed:Chapter seven and eight, the analysis of concubine appellation, emphasizes on analyzing the characteristics of concubine appellation and its diachronic change. Part four, namely the chapter nine, is a selective analysis of parents and parents-in-law appellation. Based on its research source, I conduct a comprehensive observation to its flowage, wishing grasp this kind of appellation's general condition and development vein. Finally, from the comparison between parents and parents-in-law appellation's application, we can conclude the dynamic interaction between Chinese traditional marriage etiquette and custom and appellation.Part five, namely the chapter ten, is a selective analysis of social appellation related to marriage, mainly involving classification and induction. At the same time, the research combines rich Chinese traditional culture to reflect the complicated and unique characteristics of Chinese marriage social appellation.Part six is related to the service staff in the marriage, including chapter eleven, the analysis of appellation produced by the marriage folk custom, which involves wedding ceremony appellation and marriage characteristic appellation, finding the changes of appellation that are led to the difference of wedding process. Chapter twelve, the investigation of match-maker appellation in traditional marriage. From the investigation, it is better to make a textual research towards the match-maker appellation and find the appellation's development with the change of etiquette and custom.Major contributionI, The paper is based on the marriage appellation collected in " Chinese Appellation Dictionary " and classified according to the characteristics of traditional marriage appellation, making the research targeted and credible and offering the basis for further study.II, Based on corpus in " Chinese Appellation Dictionary " and the combination of literature and materials, the research offers more complements and in-depth retrievals in order to eliminate the false and retain the true, providing new appellation and evidence to " Chinese Appellation Dictionary "III, We should describe the marriage appellation statically and respectively. In this research, we must emphasize the combination between diachronic and synchrony, Chinese traditional semantics and modern linguistics theory, linguistics and sociology and folklore. In order to reveal the features of etiquette and custom words, it is also necessary to summarize the characteristics of the word system..â…£, By the analysis to the characteristics of marriage appellation group and the combination of Chinese etiquette and custom, the research analyses the characteristics of aggregation, word-formation and word creation, furthermore, the law of new words'being.V, Through the Chinese traditional custom perspective, it can help us not only to catch the intension and development of the words, but also to reveal the word system and widen the field of words study. We can better explain the folk appellation and analyze the origin and evolution of appellation at a deeper level by the view of folk custom linguistics. Meanwhile, we investigate the changes of application in marriage appellation and analyze the impact of social custom changes by combining quantitative analysis and qualitative analysis. To combine the research scope of folk cognition, we elucidate the coupling of antithesis from the folk psychology level.VI, From the pilot research, we conclude that the main characteristics of marriage appellation are as followed:1, The background of etiquette and custom plays an important role in the origin and changes of appellation.2, Marriage appellation related to process of marriage, live of marriage and relationship of relatives has a large number of vocabularies and complicated structure.3, The basic marriage appellation and morpheme are stable and they are applied through the whole etiquette and custom society.4, The variants of appellation are multifarious and epochal.
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