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Keyword [utilitarian product]
Result: 1 - 5 | Page: 1 of 1
1.
The Different Influence Of Hedonic Versus Utilitarian Product On Inaction Inertia
2.
Research On The Influencing Mechanism Of Celebrity Endorsements Paradigm On Word-of-mouth Communication
3.
Research On The Mechanism Of Consumer’s Utilitarian And Hedonic Product Preference Under The Impact Of Social Exclusion
4.
Study Of The Impact Of The Logo Typeface Dynamism On Consumers’ Product Choice
5.
The Effect Of The Depth Of Social Media Influencers’ Self-disclosure On The Costumers’ Purchase Intentions
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