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Keyword [elaboration likelihood]
Result: 1 - 20 | Page: 1 of 3
1. The Research On The Effect Of Negative EWOM To Consumer's Brand Attitude
2. Impact Of Music Involvement On Advertising Effect
3. The Effects Of Online Reviews And Forwarding Toward Micro-blog's Marketing Information On Consumer's Attitude
4. Study On Neural Mechanism Of Peripheral And Central Route In Online Purchasing Decision
5. Effects Of Online Word-of-mouth On Consumer Purchase Intention
6. Influences Internet Word-Of-Mouth Have On Consumer Bahaviors On Different Decision-Making Stages
7. The Study Of Online Review’s Impact On Consumers’ Purchasing Decision Based On The ELM
8. The Impact Of Marketer-and User-generated Content On Consumer Purchasing Decision
9. The Influence Of Online Information On Investing Decisions Of Reward-based Crowdfunding
10. The Study Of Online Reviews’ Impact On Customer Satisfaction And Product Sales
11. Antecedents Of Success Rate—And Innovation Externality Of Award-Based Crowdfunding
12. Research On The Effects Of Responsing Strategies Of Spillover Effect Of Product Harm Crisis
13. Research On Influence Factors Of Willingness To Use Mobile Payment Based On Elaboration Likelihood Model
14. Antecedents Of Reward-based Crowdfunding
15. A Study On The Influence Of Abstraction Of Online Comment On Change Of Consumers' Attitudinal Ambivalence
16. Research On The Influence Factors Of Crowdfunding Performance:Based On Elaboration Likelihood Model Theory
17. Online Reviews' Impact On Service Group Buying Decision Based On Elaboration Likelihood Model
18. The Impact Of The Degree Of Involvement, The Number And Quality Of Negative Word-of-mouth On The Willingness Of Female College Students To Purchase
19. Research On The Influential Factors Of Online Custome Reviews Of E-Commerce Platform
20. Research On The Influencing Factors Of Technology-based Products Crowdfunding Prerformance
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