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Keyword [The uses and gratifications]
Result: 1 - 3 | Page: 1 of 1
1.
The Study On The Gratification Of Advertisers Using The Search Platform To Release Information
2.
The Influence Of The Interactive Behaviors Between Enterprise And Consumers On Cross-border E-commerce Brand Value Co-creation Under The Uses And Gratifications Pespective
3.
Profiling music consumers for viral marketing purposes: A test of the efficacy of combining the uses and gratifications theory with the diffusion of innovation model
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