Cause-related marketing - Globe Thesis

Keyword [Cause-related marketing] Result: 41 - 57 \| Page: 3 of 3
41.	Research Of Cause-related Marketing's Impact On Internet Users' Brand Attitude And Purchase Intent
42.	Caused-related Marketing Practice And Innovation Of Internet Enterprises In The New Communication Environment
43.	A Comparative Study Of The Effects Of Cause-related Marketing And Sponsorship Marketing On Brand Loyalty
44.	The Influence Of Consumer Prosocial Level And Prosocial Reasoning On The Participation Intention Of Cause-related Marketing
45.	The Sharing Willingness Of The Cause-related Marketing Advertising In Social Media
46.	Cause-related marketing as a solution for companies with negative reputations: An exploratory investigation
47.	Cause-related marketing: Consumer motivations for helping behaviour
48.	The Effects of Cause-Related Marketing (CRM) on Social Media and in Health Communication: How Does CRM-Based Social Media Message Influence Health Perception
49.	A Matter of Influence: The Partner's Brand Impact on Nonprofits in Cause-Related Marketin
50.	Cause-Related Marketing partnerships: An application of associative learning theory principles for both short and long-term success for the brand
51.	Overcoming skepticism toward cause-related marketing claims: The role of consumers' attributions of company motives and consumers' perceptions of company credibility
52.	Influences on Consumer Response to Cause-related Marketing (CRM): Privately-Consumed versus Publicly-Consumed Products
53.	For a good cause: The effects of cause importance, cause proximity, congruency and participation effort on consumers' evaluations of cause-related marketing
54.	Finding the sweet spot of cause-related marketing: Consumer response to campaign tactics
55.	Putting money where your mouth is: Hunger, cause-related marketing & the politics of corporate food bank philanthropy
56.	The Impact Of Marketized Corporate Social Responsibility Communication On Consumer Behavior
57.	Research On The Mechanism Of The Role Orientation In The Cause-related Marketing Results Disclosure Influencing Consumer Word-of-mouth Intention
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