The Practice,problems And Countermeasures,E-government Services Of County-level Converged Media Center In Chongqing

The E-government services development of county-level converged media center is necessary from two aspects: the national top-level design requirements and the development needs of media themselves.However,there are a lot of problems in the practice of the E-government services development of county-level converged media center in current.The research of this topic is the focus of academic circles and the industry.The paper focuses on the practice,problems and countermeasures of county-level converged media center in Chongqing.The paper takes the regulations of E-government services in the document " The Construction specification of county-level converged media center " as the criterion.It is divided into five services: news release,government affairs publicity,government affairs management,advice and administration,and service evaluation.The new public service theory runs through the whole study.The main research questions of the paper.First,how is the practical situation of county-level converged media center in carrying out news release,government affairs publicity,government affairs management,advice and administration,and service evaluation?Second,what are the problems presented by county-level converged media center in the five E-government services practice?Third,how to improve the county-level converged media center's E-government services?The research method of the paper.Paper takes Jiangjin-county-level converged media center as an example.The content analysis method is used to study the news reports in its government affairs We Chat public account "Jiangjin Release",study whether they are serviceable.In this paper,12 related staff are interviewed in depth,Analyze the role and responsibility of county-level converged media center in the aspect of government affairs publicity.Referring to the people-oriented principle to examine the practice of government affairs.The practice of advice and administration and service evaluation was examined according to the principle of citizen participation.The study found that,E-government services of county-level converged media center have some questions:news release service is insufficient,the performance of the role of openness in government affairs is not active,the humanization degree of government affairs management function is low,the participation level of public voice behavior is relatively shallow,service evaluation has not yet been carried out.Based on the new public service theory,the paper puts forward the corresponding countermeasures,including:improve the service of current political news content,Be an active "intermediary" and a high-quality "public information service provider",improve government services based on the public's standpoint,build a space for citizens' deep participation in voice behavior,pay attention to service evaluation to stimulate public participation.Hope to provide some reference for the development of county-level converged media center's E-government services in Chongqing.