The Financial Analysis And Diagnosis Of Changhong Huayi Based On Harvard Analysis Framework

After entering the 21 st century,the overall development of the refrigerator industry has slowed down considerably compared with the previous years,and the industry has entered a plateau.As an old refrigerator compressor manufacturer with the largest market share,Changhong Huayi Compressor Co.,Ltd.,under the guidance of the corporate strategy of strengthening the main industry and developing new industry,is forming a business pattern dominated by the Ice Compressor Industry and supplemented by the auto parts and service robot industry.Therefore,the conclusion obtained through the analysis and diagnosis of its financial situation is of typical significance,which can not only show the actual situation of domestic refrigerator compressor industry,but also provide new ideas and new directions for the future development of other companies in this industry.The paper using Harvard Analysis Framework to analyze and diagnose financial affairs of Changhong Huayi Compressor Co.,Ltd.First,it summarizes the basic situation of Changhong Huayi Compressor Co.,Ltd.,including its organizational structure,and then analyzes the company's strategic background.SWOT analysis is used to analyze the applicability of the company's strategy from the four aspects of advantages,disadvantages,opportunities and threats,so as to provide a foothold for subsequent analysis and diagnosis.Next,from the perspective of accounting,the balance sheet,cash flow statement and income statement of Changhong Huayi Compressor Co.,Ltd.in the past four years were analyzed item by item.Comprehensively analyze the solvency,operating capacity and profitability from the financial aspect,and consider the efficiency of the enterprise's operation,assets and financial management.From the perspective of the industry status,development prospects and future risks to make a forecast judgment.Finally,combining the financial statement diagnosis and strategic analysis of Changhong Huayi Compressor Co.,Ltd.,this paper concludes the existing problems and puts forward five feasible improvement strategies:The first is to improve their own technology and innovation;the second is to pay attention to the new industry and collaborative development;the third is to fine management and enhance profits;the fourth is to do a good job in market research and seize the opportunity of industrial development;the fifth is to care for employees and establish the core competitiveness of enterprise...