Construction And Interaction Of Fan Community In Weibo Space

With the rapid development of new media,especially social media,new virtual fan community forms emerge in endlessly,relying on the characteristics of different network platforms to form a fan community with different temperament.As one of the most popular fan communities —— Weibo super topic,what kind of virtual community is it? In what context was it born? How does this community merge with fan culture? What strategies do fans use to build a well-ordered virtual community and interact with other fans in the community? After the construction of the community and the development of fan groups have produced what impact? These are issues worthy of further study.Based on participatory observation and in-depth interview,this paper takes the popular idol men's group R1 SE the super topic community as the research sample to observe the daily fan activities of the fan community,and posts to contact 18 R1 SE fans with different attributes to conduct in-depth interviews with them.The study found that the super-topic community,as a fan community in the Weibo space,meets the needs of friends and interaction between fans,information release and acquisition,fan gossip,organization and mobilization of fans,and so on.Within the fan community,there is a pyramid distribution of community levels,from enlightenment to mobilization of fans in the community to the completion of specific fan tasks,different levels of fans in the super-talk community to assume different responsibilities.At the same time,fans deepen their dependence on the use of the community through repeated behavior,and the deep interaction and interaction of other fans in the community make fans have emotional dependence on the super-talk community,and the cohesion and centripetal force of fans are strengthened.In the end,it can be built into a fan community with idol as the core to spread the node,emotionand mandatory rules at the same time to mobilize and restrain fans,and contribute to the organization and institutionalization of the whole fan group.