The National Treasure And The Writing And Reconstruction Of The Collective Memory Of Chinese Culture

The collective memory of Chinese culture is the social construction of group members interpretation of national culture in the process of communication and communication.Through the writing and reconstruction of television media,the collective memory of Chinese culture is shaping the national identity.The National Treasure,which was founded in December 2017,interprets the national treasures and spreads the Chinese culture with the "Legend of the past" and "the Story of this Life" in the section of "Legend of the past" and "the Story of this Life".The impact of multiculturalism,the development of urbanization,and the changes in the media environment have brought the collective memory of Chinese culture into a lost danger.In this regard,National Treasure uses the expression of variety shows to lead the audience to reconstruct the community and context of Chinese cultural memory,and to use the cultural relics,visual aural symbols,etc.to construct the memory space and time of Chinese culture,in terms of program flow,communication methods,etc.Created a commemorative ceremony for Chinese culture.This form has realized the transformation of international relations from "conflict and conflict" to "peaceful interaction",the transformation of big country craftsmen from "low-end manufacturing" to "high-end intellectual creation",and the concept of cultural relic protection from "chasing private interests" to "keeping history".The transformation has profoundly reconstructed the collective memory of Chinese culture.The variety writing and reconstruction of National Treasure has positive significance for the dissemination of the program itself,the enhancement of national identity,and the promotion of traditional culture,but there are also some deviations,such as the deviation from the essence of national treasure when interpreting the connotation of cultural relics;entertainment stars The gas masks the deep heritage of the cultural relics;the excessive pursuit of the visual effects of the dance is far more important than the deep excavation of the national treasure.By studying the writing and reconstruction of the National Treasure and the collective memory of Chinese culture,the media in the new media era should use the network text to represent the collective memory,construct the media ritual of collective memory,and promote the collective memory of the collective memory and the official,thus strengthening the new The collective memory of the people in the media age.