Research On Doctor Image In Doctor-Patient Relationship Report Of The Paper News

The media plays a vital role in the sharp confrontation between doctors and patients.The Paper News is a full-media news information platform based on original news.It has a strong professional credibility and a strong public trust.Taking the report of doctor-patient relationship in the news as the research object,from the perspective of news communication,it is of great theoretical and practical significance to analyze the status quo of the report of doctor-patient relationship and the doctor's image,problems,causes and strategies.First of all,through the definition of relevant concepts,the classification of reports and the review of the development of the news,comprehensive analysis of the status quo of the doctor-patient relationship report,that is,the presentation of the doctor's image: the number is steady and rising,the medical source is the main source;the doctor-patient column highlights Most of the in-depth reports;the negative reports are slightly more,the position is objective and neutral;the graphic fusion spreads and enhances the visual effect.Secondly,through the classification of positive,neutral and negative doctors' media images,the positive characteristics of “respecting medical doctors”,the authenticity of label removal,the niche of eager attention and the image of a group of emotional doctors who complained a lot were explained.Characterization.Finally,it is concluded that the construction of the image of the doctor of the journalism has the problems of lack of medical humanities,unbalanced doctor-patient discourse and single presentation of the report.These problems areinfluenced by factors such as audience positioning,reporting angle and reporting thought.Aiming at the problem,the paper puts forward the strategy of focusing on improving the humanistic literacy of medical reports,comprehensively balancing the right of doctors and patients,and exploring the ways of diversification,in order to construct an objective and realistic media image of doctors.In terms of research methods,case studies,text analysis,and literature research methods are used.The doctor-patient relationship report of the doctor's image built in the news is used as a research sample.By reading the report text,the status quo of the news-patient relationship report is summarized,and the doctor's media image constructed in the report is concise,and the media is diagnosed in the future.The true report of the relationship and the objective construction of the doctor's media image provide the corresponding theoretical guidance and practical guiding significance.